LG Unveils First Mega-Capacity Refrigerator with Double Door-In-Door

Karachi, January 19, 2015 (PPI-OT): LG Electronics (LG) today announced introduction of its first double Door-in-DoorTM Mega-Capacity refrigerator (Model LPXS34886C) in 2015. The award-winning “door-in-door” concept pioneered by LG is among the highlights of cutting-edge refrigerator innovations.

This new model, which is expected to be ENERGY STAR certified, has two independent Door-in-DoorTM compartments, giving you the ultimate in convenience — better organization and easy access — while maximizing conservation of cold air. The right Door-in-DoorTM is accessible from the outside with a simple push of a button and can also be accessed from the inside, making it easy to load with often-used items like snacks, drinks, lunches and more.

The left Door-in-DoorTM provides additional easy access storage space via a trigger on the bottom of the door. By utilizing LG’s innovative Door-in-DoorTM feature without opening the entire refrigerator, cold air loss is reduced by up to 47 percent to help keep food fresh longer.1

Expertly crafted, the refrigerator also features contour processed, tempered glass that has been applied over curved glass. Black patterned finishing provides a stylish design that is both aesthetically pleasing and leaves the outside fingerprint and smudge resistant so it always looks its best. The refrigerator is also equipped with EasyLift™ Bins which allows users to adjust the height of the internal compartments to accommodate large or odd-shaped bottles.

“Our Door-in-Door™ has been without a doubt one of the most popular design features we’ve ever introduced,” said Seong-jin Jo, president and CEO of the LG Electronics Home Appliance and Air Solution Company. “With the introduction of the new Mega-Capacity Door-in-Door™, we’ve taken this popular feature and created an even better refrigerator. With this model, organizing food takes on a whole new level of satisfaction.”

The LG Mega-Capacity Door-in-Door™ refrigerator also offers Smart Diagnosis™ which allows call centre representatives to quickly diagnose problems over the phone. LG’s Smart Diagnosis™ smartphone app2 even allows homeowners to record and analyze signals from the refrigerator for immediate advice on repair options.

Key specifications include:

34 cubic feet of space

Double Door-in-Door™

Smart Cooling Plus™

Fresh Air Filter

Smart Diagnosis™

Contour Glass Finish

Premium LED Interior Lighting

EasyLift™ Bins

For more information, contact:
LG Pakistan
Corporate Office
ST-8, 4th Floor, Tower-A, Technology Park,
Main Shahrah-e-Faisal,
Representative Phone Number: +92 (0) 21 32787452
FAX: +92 (0) 21 3278 7463
Web: http://www.lg.com/pk

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