Karachi, June 27, 2018 (PPI-OT): Marking the successful conclusion of Careem’s TCF car type campaign, The Citizens Foundation (TCF) received a cheque of PKR 6.6 million from Careem in a small ceremony held at Careem House on Tuesday. These funds will help TCF run the operations of almost 3 schools for an entire year. Careem General Manager South Asad Khan presented the cheque to Director of The Citizen Foundation Mrs Bushra Afzal.
The campaign was launched by Careem in Ramadan 2018 in an effort to support TCF’s mission of educating the less privileged children of Pakistan. The donated amount will help TCF get more children from impoverished communities into schools. During the holy month, a separate car type ‘TCF’ was introduced. Passengers who selected the TCF car type paid Rs. 20 above the regular GO+ fare to raise funds for the cause of education. Junaid Iqbal pledged to match the amount collected in a bid to maximize the donations.
Mrs. Bushra Afzal highlighted the efforts of Careem in the noble cause, saying:
Careem has been a really supportive partner in TCF’s journey of making education more accessible for Pakistani kids. Careem being a popular brand in the masses, it was a great idea to introduce this car type and bring greater awareness among people about TCF’s work. The small donation of Rs. 20 allowed people to contribute their bit to the education for the less privileged. We remain ever grateful for this kind gesture and look forward to our continued collaboration for a better Pakistan.
Careem plans to continue its partnership with TCF and together the two organizations aim to come up with similar meaningful ways to create awareness among people as well as to raise funds for those in need. Junaid Iqbal also showered praise on TCF, saying that their efforts to provide educational opportunities for the poor are exemplary:
As a company from the region, Careem is dedicated to simplifying the lives of our citizens. We remain committed to giving back to all communities in Pakistan, especially our underprivileged youth who should be in schools and not on the streets. We felt the urgency to act and we are immensely proud to be working with a professionally managed organization like TCF.
“There is absolute faith in the way they are making quality education available for the less privileged children and the transparent way in which they manage their funds. We would like to enable more donation opportunities that will allow TCF to build more schools, hire qualified teachers and ensure our children receive the best education possible,” Junaid Iqbal asserted.
A similar partnership between TCF and Careem last year helped raise Rs 1.9 million, which contributed to the education of all the students enrolled in one TCF school for an entire year. The initiative helped in sending more children to school. Careem is committed to being more than just a service and promises to build a better Pakistan by playing its role in making education available for everyone.
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