PACRA Maintains Asset Manager Rating of BMA Asset Management Company Limited

Lahore, December 22, 2017 (PPI-OT):The rating reflects the company’s adequate positioning in the specific niche of separately managed accounts segment. Limited fund slate coupled with the stagnancy in the AUMs have resulted in a decline in its system share in the mutual fund segment. Adequately structured investment decision making process resulted in an average performance for the mutual fund segment. The management opted to restructure its strategic plans to enhance its position in industry coupled with major focus on high net worth investor space.

In this regard, the management has planned to formulate a focused strategy with regards to three key segments: (a) regain its position as a leading player in the SMA segment by utilizing its brand name and historical long-term relationship of sponsors with HNW clients, (b) penetrating into open-end funds in line with its industry peers (c) capitalizing on the potential opportunities for inorganic growth in the mutual fund segment.

The rating is dependent on the formulation and execution of its strategy resulting in enhancement in the company’s competitive position in the industry. Strengthening of the requisite human resource with a focused skill set would remain important for the enhancement of the investment management platform. Improvement in the investor services platform to cater to the targeted niche segment of the industry would be crucial.

For more information, contact:
The Pakistan Credit Rating Agency Limited (PACRA)
Awami Complex, FB1, Usman Block New Garden Town,
Lahore – Pakistan
Tel: +9242 586 9504 -6
Fax: +9242 583 0425

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